Question:
Discuss the impact of globalization on the business environment.
Answer:
Globalization has transformed the business environment by creating a more interconnected and competitive marketplace. The major impacts include:
- Increased Competition: With globalization, businesses face competition from international players, leading to more innovation and efficiency as companies strive to maintain market share.
- Market Expansion: Globalization provides access to new markets, enabling businesses to expand their customer base and diversify revenue streams. Companies can now offer products and services to consumers across the world, reducing dependency on domestic markets.
- Supply Chain Optimization: Globalization allows businesses to optimize their supply chains by sourcing materials and labor from different countries, often at lower costs. This has led to more efficient production and distribution networks.
- Cultural Integration: Businesses operating in global markets must navigate cultural differences. This requires adapting marketing strategies, product offerings, and communication to meet the preferences and expectations of diverse consumer groups.
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Popular questions of class 12 Business Studies
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